CostOfCity

Oshkosh vs Madison: Full Cost Comparison

Side-by-side cost comparison across 38 categories. Updated March 2026.

WI
Oshkosh
84
Cost Index
Pop: 67KIncome: $47K
VS
20% diff
WI
Madison
104
Cost Index
Pop: 270KIncome: $68K
More Affordable
Oshkosh
Oshkosh Wins
26/38
Madison Wins
12/38
Topics
38

The Oshkosh vs Madison debate comes down to more than just price tags. While Oshkosh offers lower costs across most categories (20% cheaper overall), Madison brings advantages in job market depth and earning potential. We've analyzed cost data across every category in our database to give you the complete picture โ€” including who actually benefits from each city's strengths.

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Key Cost Comparisons

Roof ReplacementOshkosh saves $2,795
Oshkosh
$5,094
Madison
$7,889
Start a RestaurantOshkosh saves $180,607
Oshkosh
$342,597
Madison
$523,204
Cost of LivingMadison saves $54
Oshkosh
$3,896
Madison
$3,842
Rent PricesOshkosh saves $693
Oshkosh
$1,270
Madison
$1,963
Car InsuranceMadison saves $183
Oshkosh
$1,907
Madison
$1,724
Software Developer Salary (higher = better)Madison pays $36,905 more
Oshkosh
$81,136
Madison
$118,041

Cost of Living

Oshkosh: 3Madison: 2
CategoryOshkoshMadisonDiffWinner
Cost of Living$3,896$3,8421%Madison (lower cost)
Rent Prices$1,270$1,96335%Oshkosh (lower cost)
Grocery Costs$403$53925%Oshkosh (lower cost)
Utility Costs$212$2053%Madison (lower cost)
Transportation Costs$337$47529%Oshkosh (lower cost)

Home Services

Oshkosh: 9Madison: 1
CategoryOshkoshMadisonDiffWinner
Roof Replacement$5,094$7,88935%Oshkosh (lower cost)
HVAC Installation$5,625$8,22832%Oshkosh (lower cost)
Plumbing Services$205$30433%Oshkosh (lower cost)
Electrical Work$219$34937%Oshkosh (lower cost)
Kitchen Remodel$28,252$31,94212%Oshkosh (lower cost)
Bathroom Remodel$6,947$10,91936%Oshkosh (lower cost)
House Painting$3,023$4,33030%Oshkosh (lower cost)
Flooring Installation$3,106$2,9934%Madison (lower cost)
Landscaping$1,917$3,12539%Oshkosh (lower cost)
Fence Installation$3,328$4,12019%Oshkosh (lower cost)

Business Startup Costs

Oshkosh: 8Madison: 2
CategoryOshkoshMadisonDiffWinner
Start a Restaurant$342,597$523,20435%Oshkosh (lower cost)
Start a Coffee Shop$161,187$186,45714%Oshkosh (lower cost)
Start a Food Truck$96,713$94,7132%Madison (lower cost)
Start a Gym$207,116$308,72933%Oshkosh (lower cost)
Start a Daycare$59,678$57,5884%Madison (lower cost)
Start a Hair Salon$194,298$292,78834%Oshkosh (lower cost)
Start a Laundromat$308,263$366,53816%Oshkosh (lower cost)
Start a Bakery$87,329$93,0516%Oshkosh (lower cost)
Start a Bar$432,025$462,0256%Oshkosh (lower cost)
Start a Cleaning Business$11,362$18,09837%Oshkosh (lower cost)

Insurance

Oshkosh: 2Madison: 2
CategoryOshkoshMadisonDiffWinner
Car Insurance$1,907$1,72410%Madison (lower cost)
Home Insurance$1,666$1,7374%Oshkosh (lower cost)
Health Insurance$575$6055%Oshkosh (lower cost)
Business Insurance$1,767$1,58111%Madison (lower cost)

Salaries & Jobs

Oshkosh: 0Madison: 5
CategoryOshkoshMadisonDiffWinner
Software Developer Salary$81,136/yr$118,041/yr31%Madison (higher pay)
Registered Nurse Salary$45,116/yr$85,579/yr47%Madison (higher pay)
Teacher Salary$55,545/yr$60,275/yr8%Madison (higher pay)
Electrician Salary$42,272/yr$50,741/yr17%Madison (higher pay)
Plumber Salary$55,041/yr$56,361/yr2%Madison (higher pay)

Who Benefits From Each City?

The "better" city depends on your situation. Here's how different profiles stack up:

๐Ÿ’ป

Remote Worker

โ†’ Oshkosh

If your salary doesn't depend on location, Oshkosh's 20% lower costs translate directly into more savings or disposable income. Your paycheck goes further without a pay cut.

๐Ÿš€

Young Professional

โ†’ Oshkosh

Both cities are moderately priced, but Oshkosh's lower costs help you build savings earlier in your career when compound growth matters most.

๐Ÿ‘จโ€๐Ÿ‘ฉโ€๐Ÿ‘งโ€๐Ÿ‘ฆ

Family with Kids

โ†’ Oshkosh

Families face multiplied costs โ€” housing, groceries, healthcare, and transportation all scale with household size. Oshkosh's 20% advantage compounds across every budget category.

๐Ÿช

Small Business Owner

โ†’ Oshkosh

Lower operating costs in Oshkosh mean lower break-even points. Rent, utilities, insurance, and labor all come in cheaper, giving new businesses more runway to reach profitability.

๐Ÿ–๏ธ

Retiree

โ†’ Oshkosh

On a fixed income, every percentage point matters. Oshkosh's lower healthcare, housing, and everyday costs help retirement savings last longer.

The Verdict

Oshkosh is 20% more affordable overall

Oshkosh wins 26 out of 38 cost categories.Madison has higher costs but wins 12 categories โ€” typically due to higher wages and urban demand.

Oshkosh
84
Madison
104

Explore Each City

Oshkosh, WI
Pop: 67K | Index: 84
View all costs โ†’
Madison, WI
Pop: 270K | Index: 104
View all costs โ†’

Explore Specific Costs

Dive deeper into specific cost topics for each city:

Frequently Asked Questions

How do housing costs compare between Oshkosh and Madison?

Housing is typically the biggest cost difference between these cities. Oshkosh (index: 84) and Madison (index: 104) differ by 20% overall, with housing costs often diverging even more than the average. Check the Cost of Living section above for specific figures.

Which city is better for remote workers?

For remote workers earning a location-independent salary, Oshkosh is the clear winner. The 20% cost advantage means more of your paycheck goes to savings or discretionary spending. Madison makes more sense if your employer adjusts pay upward for that market.

What is the cost of living index for Oshkosh vs Madison?

Oshkosh's cost of living index is 84; Madison's is 104. A score of 100 represents the national average. Oshkosh is below average; Madison is above average. These figures are derived from BLS and Census data.

Which city has better job opportunities?

Job market strength depends on your industry. Both cities have similar cost profiles, suggesting comparable job markets. Compare specific salary categories above for your field. Median incomes are $47K (Oshkosh) vs $68K (Madison).

About This Comparison

Data SourcesBLS Consumer Expenditure Survey, Census Bureau ACS, HUD Fair Market Rent data, BLS OEWS (salary data), and regional industry surveys.
MethodologyEach city's costs are derived from national averages adjusted by city-specific cost-of-living indices. Category-specific sensitivity factors account for varying price elasticity across topic areas.
ConfidenceMEDIUMModel-derived estimates, not direct price surveys

Limitations: This comparison uses modeled data based on cost-of-living indices. Actual costs may vary based on neighborhood, timing, provider, and individual circumstances. Salary data reflects median full-time employment; contract and freelance rates differ. Last updated: March 2026.

โ† All ComparisonsOshkosh costs โ†’Madison costs โ†’